
Focus Areas
Circular economy
Focusing on advancing the circular economy and building an ecosystem of innovations and sustainability-promoting initiatives.
What is a Circular Economy?
”A framework for an economy that is restorative and regenerative by design.”- Ellenmacarthurfoundation
Looking beyond the current take-make-waste extractive industrial model, a circular economy aims to redefine growth, focusing on positive society-wide benefits. It entails gradually decoupling economic activity from the consumption of finite resources and designing waste out of the system. Underpinned by a transition to renewable energy sources, the circular model builds economic, natural, and social capital. It is based on three principles:
Sustainability
The company has a strong commitment to making positive impacts in accordance with the United Nations 17 Sustainable Development Goals.
Carbon calculation
Calculating carbon for businesses and private individuals, as well as a virtual reality carbon calculator, are key initiatives for the company.
Decarbonization
We are a verified partner in the Verra Registry, allowing us to trade carbon credits in the voluntary carbon market. To learn more, visit https://act4.io.
Innovation
We are focused on creating and promoting new, innovative solutions that support the transition to a more sustainable and circular economy
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Design out waste and pollution
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Keep products and materials in use
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Regenerate natural ecosystems
Education & Awareness
We educate about circular economy to empower individuals and businesses to make informed decisions and learn about best practices.
Our approach runs on a fairly simple logic
Engage - Educate - Empower




A Three-Step Process
Engage
Educate
Empower
We spark the conversation
We listen and collaborate
We connect you to solutions
We simplify complexity
We enable informed decisions
We provide the tools to learn
We drive positive change
We make sustainability accessible
We give you the power to act
Method
